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A$AP Rocky's AWGE Fashion Show

Project type

Creative Strategy, Partnerships, Marketing

Date

June 2025

Location

Paris, France

A$AP Rocky returned to Paris Men's Fashion Week to debut his second AWGE collection. Rocky presented the collection titled "Obligatory Fashion," teasing his new Puma silhouettes, the Mostro Gabbia, and a distressed interpretation of the classic Speedcat, set to new tracks off of Rocky’s highly anticipated new album.

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